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Give the Gift of Travel This Holiday Season: Alaska Airlines Introduces Gift Miles

SEATTLE--(BUSINESS WIRE)--Nov. 26, 2001--Alaska Airlines (NYSE:ALK) today announced the Gift Miles program, which allows the purchase and gifting of up to 10,000 Mileage Plan miles.

"Travel is a wonderful gift, and this lets you give travel while still letting the recipient decide when and where to travel," said Gregg Saretsky, Alaska's senior vice president of marketing and planning. "Our customers have been asking for a way to give travel, and we are pleased to provide it."

Gift Miles can be purchased for $50 for each 2,000-mile increment up to 10,000 miles. The recipient of Gift Miles must have a valid Mileage Plan account at the time of purchase. Miles will post to the Mileage Plan account within 48 hours of purchase. All recipients receive a Gift Miles certificate. Gift Miles do not count toward MVP and MVP Gold status.

Additional information about Gift Miles is available at www.alaskaair.com or by calling Mileage Plan at 1-800-654-5669.

Alaska Airlines Mileage Plan members have a total of ten airlines to choose from for mileage earning and award travel, including four major U.S. carriers -- more than any other frequent flyer program. Members have access to destinations throughout the world.

For more news and information, visit the Alaska Airlines Newsroom on the Internet at http://newsroom.alaskaair.com.

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CONTACT: Alaska Airlines
Jack Walsh, 206/901-8753
or
Jack Evans, 206/433-3134